Untitled (undisclosed red wine).
Created during a residency with the Australian Wine Research Institute (Adelaide), supported, funded, and facilitated by the Australian Network of Technology
2020
"Translating one sensory experience (taste) into another (sight) is clumsy, and fraught with challenges and impossibilities, because everyone tastes differently. And this is only the beginning of why this goal is so unachievable. But if some component of it can be achieved it could create more complete, complementary, congruent, harmonious experiences, possibly amplifying the taster’s ability to experience more fully. Just like when the perfect song comes onto the radio and completely matches a specific moment, both the song and the moment are expanded and improved by the match.
If a visual image can be developed to match a wine, perhaps some of those subtleties within wine that I have been hearing about can come alive to the non-connoisseur. And then also we could have an image that represents what is in the bottle, a visual embodiment of flavour, not just what the winemaker wants us to feel through their style of branding."
- Residency blog, Elizabeth Willing
These works were created using wine sensory data collected over the course of my three month residency at the AWRI. We used 8 Australian Shiraz from around the country, and collected liking, shape and colour data from participants. This date was translated into paintings which were then used in final rounds of experiments. More information can be found on the Read More link which will take you to my residency blog.
